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It captures the attention span

A video channel allows you the liberty to have a series of videos in your platter. When you have a channel, you can divide a 20 minutes’ video into four 5 minutes’ snippets. In doing so, you attract your audience without them dropping out of your video content.

https://wistia.com/learn/marketing/4-ways-to-keep-viewers-engaged-in-an-online-video

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